Distractify
| Name | Distractify |
| Logo |  |
| Url | distractify.com |
| Commercial | Yes |
| Type | Online publication |
| Registration | No |
| Language | English |
| Current Status | Active |
Distractify is an online publication and Internet media company launched in 2013 by Quinn Hu (also known as the YouTuber 2 Bucks), Yosef Lerner, and Jake Heppner. The company started as a social media startup for viral content and later branched out into news about pop culture.
History
Founded by Quinn Hu, Yosef Lerner, and Jake Heppner, Distractify began in 2013 as a social media startup for viral content. The site reached 21 million unique visitors in November 2013. In 2013, 90% of traffic to the site came from Facebook. Distractify competes with BuzzFeed, Upworthy, and ViralNova.
In 2014, Distractify saw a drop in Facebook traffic after Facebook began to lower reach for meme-related posts. The site received $7 million in funding that year.
In 2017, Distractify filed a federal lawsuit against Brainjolt, which owns "22 Words", for publishing content which was similar to some of Distractify's content. Distractify has been sued in the past on behalf of photographers for alleged copyright violations concerning the use of their photographs.
References
- 22 November 2013, Dickey, Megan Rose, This 20-Year-Old Is The Mastermind Behind Distractify, A Fast-Growing Media Startup, January 22, 2021, Business Insider
- May 2, 2014, February 5, 2021, How startups can leverage Facebook's new algorithm, Reinemann, Beverly, Startupdaily
- FinSMEs, June 25, 2014, Distractify Raises $7M in Series A Funding, January 22, 2021, FinSMEs, en-US
- Maddaus, Gene, June 29, 2017, Distractify Accuses 22 Words of Stealing Its Viral Facebook Posts, March 29, 2021, Variety, en-US
- Victor, Daniel, July 6, 2017, 51 Times That the Aggregator Distractify Says Its Copyright Was Violated, en-US, The New York Times, March 29, 2021, 0362-4331
Category:American entertainment websites
Category:Internet properties established in 2013